One of the largest global E Ink e-readers manufacturers – PocketBook, and The Ebook Alternative (TEA) – the leader in open software solutions for selling and reading e-books in France will take part at Salon du Livre Paris 2014, on March 21-24.
The annual Salon du Livre Paris brings dozens of renowned authors as well as reading business representatives and thousands of visitors under one roof. In 2013 more than 45 countries were represented and more than 14.000 of international visitors involved at Salon de Livre Paris.
Exhibiting at Salon du Livre Paris has already become a well-set tradition for PocketBook and TEA, and this year the partners will first take part together in one exhibiting area.
The history of partnership now counts more than a half year and is resulted in a customized PocketBook Touch Lux powered by TEA which came into existence in November 2013 and has become now one of the top sellers in France with thousands of units sold last Christmas.
TEA provides PocketBook Touch Lux with specific unique software which allows automatic access to Francophone on-line content stores, such as Cultura, Decitre, Système U and others. It makes the common PocketBook and TEA solution the best one for all Francophone book-lovers.
This year partnership between the two companies accelerates as they plan to implement this outstanding experience for the new PocketBook line of e-readers. TEA versions of PocketBook Touch Lux 2 and PocketBook Basic Touch are now available. The customization will also be applied to the new recently presented world's first serial water-resistant E Ink reader PocketBook Aqua. The new device can be immersed into water to a one meter depth. It is also dust-proof, so sand or any other dirt will not affect its work. PocketBook Aqua opens new reading opportunities under any conditions. The perfect product to read outdoor, lain on the beach or in a bath.
Moreover, all of those e-readers will soon appear in 500 Système U stores across the country within U Culture offer. PocketBook devices customized by TEA are available in a special U Culture corner inside the stores and have an embedded access to uculture.fr online ebookstore.
"We welcome the cooperation with In the future PocketBook and TEA partnership will keep moving forward to bring only the best reading experience by providing new opportunities for fascinating e-reading., the leader in digital reading solutions in France, and we believe that this cooperation will contribute to the development of both companies, as well as provide new opportunities for comfortable e-reading", - said Alexandre Shabaev, PocketBook Country Manager in France.
“TEA provides a complete solution for booksellers and distributors to sell ebooks on Internet, tablets, smartphones and readers. Our partnership with PocketBook makes our customers able to sell contents on a large and innovative range of e-readers. For consumer buying a PocketBook-TEA reader is the best alternative to have great user experience without being locked into a proprietary system.”, said David Dupré, Sales and Marketing director at TEA.
In the future PocketBook and In the future PocketBook and TEA partnership will keep moving forward to bring only the best reading experience by providing new opportunities for fascinating e-reading. partnership will keep moving forward to bring only the best reading experience by providing new opportunities for fascinating e-reading.